fbpx
Infographics

10 Best Techniques To Reduce Bounce Rate On Your Blog [Infographic]

The ideal inbound methodology involves targeting the right traffic, turning them into qualified leads, then into customers, and lastly into promoters. But often times, website owners get stuck in the conversion phase resulting in a high bounce rate.

There are a number of reasons why bounce rates are shooting up. Some of them are normal (good bounce rate) and there’s nothing to worry about. But some indication that there is something wrong with the page (bad bounce rate) that needs to be addressed as soon as possible to avoid losing more visitors.

The following are the common reasons why websites have high bounce rates:

  1. The page that they visit provides only the information that they need. A perfect example is a landing page with a single CTA. Simple landing pages only require a few pieces of information before visitors can get a download link–for instance, for an ebook–so there’s no reason for them to stay longer on the page after getting their copies.
  2. The web page attracts the wrong niche. A possible reason for this is when wrong keywords have been used, hence it’s important that you know your target audience well and how they use search engines. Using the wrong keywords may attract more traffic to your site but there’s no guarantee that you can convert them to quality leads and move on to the next stage–turning them into customers.
  3. The page has poorly formatted content. This is one of the reasons why it’s important to optimize the content–improving the readability and scannability. When people visit a page, they usually skim the content and look for valuable information that they can find before reading everything. If they don’t find anything valuable, they will probably leave the page right away.

The infographic below from Devrix explains what bounce rate is in a nutshell. You’ll find the types of bounce rates and the average percentage in different kinds of websites. Most importantly, you’ll find the effective ways on how you can reduce the bounce rate on your blog.

techniques to reduce bounce rate

Join The Discussion

At Least 70 Killed In Major Bangladesh Fire
At Least 70 Killed In Major Bangladesh Fire [Video]
Trump Ends Shutdown, Signs Bill To Reopen Government
Trump Ends Shutdown, Signs Bill To Reopen Government [Video]
Melbourne Expecting 44C As Victoria Faces Hottest Day Since Black Saturday
Melbourne Expecting 44C As Victoria Faces Hottest Day Since Black Saturday
Maduro Rival Guaido Claims Venezuela Presidency
Maduro Rival Guaido Claims Venezuela Presidency [Video]
Onecoin Is Ashes But Investigations Continue To This Day
‘Bitcoin Killer’ Onecoin Is Ashes But Investigations Continue To This Day
Cryptocurrency Market Volumes Reach Nine-Month High
Cryptocurrency Market Volumes Reach Nine-Month High
United Kingdom Does Not See Utility Token As Securities
United Kingdom Does Not See Utility Token As Securities
How To Put Crypto In Everyone’s Pocket In 2019
How To Put Crypto In Everyone’s Pocket In 2019
The Future Of Online Shopping
The Future Of Online Shopping
10 Marketing Trends To Watch In 2019
10 Marketing Trends To Watch In 2019
40+ Video Marketing Statistics For 2019
40+ Video Marketing Statistics For 2019 [Infographic]
Emerging Email Marketing Trends To Survive 2019 And Beyond
Emerging Email Marketing Trends To Survive 2019 And Beyond [Infographic]
YouTube Introduces One-Time Warning, New Strike Penalties
YouTube Introduces One-Time Warning, New Strike Penalties [Video]
The Latest Social Media Automation Rules In 2019
The Latest Social Media Automation Rules In 2019
4 Tips To Help You With The Constant Changes In Social Media
4 Tips To Help You With The Constant Changes In Social Media
Instagram's Testing Side-Scrolling Feed View, Similar To Stories
Instagram’s Testing Side-Scrolling Feed View, Similar To Stories
9 Questions To Ask Your Network To Help You Find Your Path
9 Questions To Ask Your Network To Help You Find Your Path
What Is Your Therapist Listening For
What Is Your Therapist Listening For?
Wish You Were Smarter
Wish You Were Smarter? These 4 Brain Hacks Can Help You Get There
Weightlifting Less Than An Hour Per Week Could Increase Your Longevity
Weightlifting Less Than An Hour Per Week Could Increase Your Longevity
At Least 70 Killed In Major Bangladesh Fire
At Least 70 Killed In Major Bangladesh Fire [Video]
YouTube Introduces One-Time Warning, New Strike Penalties
YouTube Introduces One-Time Warning, New Strike Penalties [Video]
Trump Ends Shutdown, Signs Bill To Reopen Government
Trump Ends Shutdown, Signs Bill To Reopen Government [Video]
Samsung Galaxy S10 Bitcoin Wallet Leaked By Insider
Samsung Galaxy S10 Bitcoin Wallet Leaked By Insider [Video]