In this video, Greg Rollett talks about putting hooks out into the marketplace so more people will find your product or service.
If you don’t have these hooks out in the marketplace, no one can discover you. As a marketer, your options for hooks are limitless — you can send out emails, you can post on social media, you can call people on the phone and on top of that you can also send out snail mail.
Plus, putting out these hooks in quick succession and consistently will lead to, quite obviously, more opportunities than simply sending out one measly email a month.
If you have your own online TV show, snackable videos, social media posts, email marketing, phone calls, text messages, podcast episodes, guest blog posts and more, you have so many opportunities to get someone’s attention and potentially do business with you.
My challenge to you: throw out 1 hook every day for 30 days. That will give you 30 opportunities just this month to get more business. Do that and you’ll be 1-step closer to living a more ambitious life.
Click the play button to hear more from Rollett on executing your marketing hooks.
This story originally appeared in The Ambitious Life.