From the traditional television commercials in the 1960s to today’s YouTube, Snapchat, Vimeo, and even Facebook Live, it’s no secret that video has become a staple of our everyday lives.
While convenient and efficient for the consumer, video marketing provides marketers with an attractive, versatile, and extremely shareable medium to reach their audiences.
In fact, Diode Digital recently found that online video is a 600% more effective marketing tool than print and direct mail combined.
This infographic below shares useful insights and statistics on video and user behavior surrounding it.
This story originally appeared in Impactbnd. Image courtesy of Ridvan Celik/Getty Images.