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Infographics

Why Brands Need To Utilize Influencer Marketing In 2018 [Infographic]

Because of the impact and widespread adoption of influencer marketing, we have created a comprehensive infographic that outlines the current and future trends in influencer marketing.

With 39% of marketers planning to increase their influencer marketing budget in 2018, and 19% planning to spend over $100,000 per program, the growing importance of this industry is apparent.

The infographic outlines the industry’s growth over the next few years, ROI due to marketing campaigns, the differences between micro and macro influencers, and the social media platforms influencers plan on utilizing most this year.

Take a look at the infographic below, created by St. Joseph Communications, to see why it is crucial for brands to be incorporating influencer marketing into their 2018 strategies.

Follow the Influencer to Follow the Money [Infographic]

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